Dynamic pricing explained
The right price – for every night · ← All guides
Dynamic pricing means continuously adjusting the nightly rate to demand, instead of charging a fixed price throughout the year. This way you capture more on strong days and fill weak periods deliberately.
How dynamic pricing works
An algorithm evaluates demand, lead time, days of the week, holidays, and local events daily, then calculates an optimal price. The result is a significantly higher RevPAR for the same apartment.
The engine behind it
We rely on PriceLabs as the pricing engine and apply the prices automatically via CENTCOM. This is steered strategically as part of RM Revenue.
Frequently asked questions
On average +22% RevPAR. Especially around events and holidays, prices can be raised significantly without losing bookings.
No. The system does it automatically – you only set upper and lower limits.
More RevPAR through dynamic prices
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